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On-Demand or
SaaS Solutions 
To Fit Your Business

Packaging Intro

Choose the Commercial Model that Best Suits Your Needs.

On-Demand Solutions

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Clean Room Data anonymization, upload, matching, and unification, when needed.

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Audiences When you need them, priced on CPMs. 

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Analytics Quality insights priced per analysis or CPM.  

SaaS

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Clean Room Private access behind your own firewall.

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Audiences Unlimited audiences on a monthly license basis. 

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Analytics Powerful insights and planning for the whole organization.

Products
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data connector

Campaign Solutions to Manage, Measure, and Target.

Manage Data

Clean Room

Safely and securely share, collect, and organize all digital and TV data.

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Access data you need and share any linear or digital data seamlessly to enable future analytics and targeting.

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Safeguard customer information using anonymized hashed identifiers to include/exclude audiences in targeted campaigns.

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Securely merge data from any 1st, 2nd, and 3rd party to FourthWall's digital IDs for measurement & targeting. 

Measure Audiences

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Uncover the characteristics of 1st, 2nd, or 3rd party audiences or a combination of audiences, by profiling them across various attributes. 

Viewership

Viewers of TV genres, networks, stations, programs, and advertisements.

Demo-Socio-Geographics

Digital or linear demographic, geographic, financial and more.

Interests

Digital or linear shopping, in-market, political engagement, and more.

Target Audiences

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Customize audiences from multiple data sources to target on CTV, OTT, digital, and linear TV.

Viewership 

Viewers of TV genres, networks, stations, programs, and advertisements.

Characteristics 

Digital or linear, demographic, geographic, interests, political, in-market, and more.

Bring Your Own

1st, 2nd, and 3rd party IDs and audience attributes to match with any viewership or characteristics data.

Boolean 

Combination, inclusion, or exclusion of any segments built with 1st, 2nd, and 3rd party data.

Measure Campaigns

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Assess campaign performance across platforms and improve targeting strategies.

Reach & Frequency

Analyze and compare campaign performance among your target audience across each platform.

Attribution

Analyze any conversions, website visits, purchases, and foot traffic generated from your campaign within your target audience.

Ad Ranker

Discover your TV campaign efficiency ranking compared to +300 of your direct market competitors.

DIY

Conduct your own audience or campaign analytics with FourthWall                      .

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Value Driven Bundles for Local, Regional, or National Campaigns

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data connector
Bundled Linear Products

Beyond Linear Reach Extension

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Combined Audiences and Analytics solutions aimed at including or excluding viewers of specific TV content across digital campaigns, for reach extension, retargeting, and conquesting. 

Multi-Screen Reach

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Combined Audiences and Analytics solutions aimed at targeting your choice of custom audience on linear TV and digital channels. 

Bunded Political Products

Beyond Linear Reach Extension

Combined Audiences and Analytics solutions tailored for Political and Public Affair campaigns, aimed at including or excluding viewers of specific TV programs or advertisements across digital campaigns, for reach extension, retargeting, and conquesting. 

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Multi-Screen Reach

Combined Audiences and Analytics solutions tailored for Political and Public Affair campaigns, aimed at targeting your choice of custom audience on linear TV and digital channels. 

Our Pricing
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Our Pricing Plans
Your Alloca
On Demand Audiences and Analytics are priced based on a CPM or flat rate fees, to allow for a la carte usage and to fit all clients' business needs.

Self Serve licenses are based on monthly access rates, which can include one or more  products and the data sets you need to drive your use case or business.
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